Design-Thinking Reflections

We are now officially at the end of our ‘Design Thinking’ module, and it has been quite the experience. Coming onto the MACE program with almost no understanding of what it means to start a business, I have made significant progress, reaching a point where my team ‘Emperatigo’ have been selected to pitch at the […]

Lessons Learned

Over the last two blogs I had a look at how companies manage their teams to maximize useful creative output in their operations, but something kept bugging me.. I understand and appreciate all the points that my research uncovered, but they simply don’t seem to directly apply to my business. As a start up, Fairlight […]

Managing For Creativity | 2 of 2

Now lets go a little deeper into the points identified in part 1. How do we put creative people in a position where they can be the most productive?   1 – Stimulate their minds To quote The Harvard Business Review, ‘the most fitting thanks for a job well done is an even more challenging […]

Managing For Creativity | 1 of 2

It is becoming widely recognised that for the majority of businesses, creative capital is a company’s most important resource. The digital era and expansive growth of the knowledge economy bring with them a plethora of opportunities to seize and hurdles to overcome, and successful innovation in these areas is driven by individuals who can be challenged […]